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Showing posts from June, 2022

Are sneakers the new stocks? Here is all you need to know and the dos and don'ts of this new asset class

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 In these times of market volatility, when everyone’s talking about monetary tightening, inflation, asset bubbles, crypto crashes etc., there is one asset class that seems crash proof -- sneakers! Mens Air Jordan 4 Retro Pale Citron Bright Crimson 308497-116 es, sneakers are the latest asset class in town. A commodity which sees an insane demand for pairs sneakily “dropped” by companies like Nike and Adidas and the extremely limited supply makes them really sought after. How The Hype Business Works The game is a simple one. Big brands, as mentioned, launch sneakers in limited numbers and a bunch of enthusiasts buy them as soon as its the market. Then these limited sneakers are sold at a premium via social media, or reseller platforms. A look at how the sneaker culture has caught on can be seen in the table above. Google trends indicated a 400 percent jump in India's search for the term "sneakers" and a whopping 800 percent jump in the search for "Air Jordans". O

Jordan 9 Low Pantone White 2016

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  The   Cheap Jordans   Pantone “For The Love of the Game” Collection paired laser etching technology with the perfect monochromatic dash of Carolina Blue that perfectly encapsulated the Jumpman signature collection. Since then, we’ve seen retail releases like the Air Jordan 11 “Pantone” and this Air Jordan 9 Low “Pantone” appease those who never thought they’d actually see mass availability of these exclusives in the first place. While the low-top retro game may be a bit oversaturated for Jordan Brand currently, the use of University Blue, Black, and White here completes a simple yet perfect rendition of the Pantone-like theme perfect for the summer months ahead.